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Fables of Abundance : A Cultur...Fables of Abundance ranges from the traveling peddlers of early modern Europe ... Fables of Abundance ranges from the traveling peddlers of early modern Europe to the twentieth-century American corporation exploring the ways that advertising collaborated with other cultural institutions to produce the dominant aspirations and... more
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Routledge Explorations in Econ...Modern advertising was created in the US between 1870 and 1920 when advertiser... Modern advertising was created in the US between 1870 and 1920 when advertisers and the increasingly specialized advertising industry that served them crafted means of reliable access to and knowledge of audiences. This highly original and accessible... more
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The History of Media and Commu...Advertising on Trial : Consumer Activism And Corporate Public Relations in the... Advertising on Trial : Consumer Activism And Corporate Public Relations in the 1930s more
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I Shop in Moscow : Advertising...The first history of advertising in imperial Russia The first history of advertising in imperial Russia more
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Dagmar Defining Advertising Go...Measure the results and the effectiveness of your advertising in reaching mark... Measure the results and the effectiveness of your advertising in reaching marketing goals with DAGMAR. Includes up-to-date research and examples that reflect the latest technological advances in a broad range of product categories. more
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Made You Look : How Advertisin...An exploration of advertising including it s history how it works and why writ... An exploration of advertising including it s history how it works and why written with the intent of empowering young consumers and helping them decode the messages. CONDITION – USED: Books sold are in GOOD or better condition. Good Condition:... more
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Histories of the Sacred and Se...This book examines the complex relationship between religion and business in t... This book examines the complex relationship between religion and business in twentieth-century America. It is the story of how Christianity s most basic institution the local church wrestled with the challenges and compromises of competing in the... more
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More sales through advertising...Select Your Preferred Color at No Additional Cost! Explore More Options by Cli... Select Your Preferred Color at No Additional Cost! Explore More Options by Clicking on More Images and Notify Us of Your Choice via Email. Presenting an Exquisite Leather-Bound Edition expertly crafted by the prestigious organization “Rare Biblio�... more
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Advertising and promotion for ...Select Your Preferred Color at No Additional Cost! Explore More Options by Cli... Select Your Preferred Color at No Additional Cost! Explore More Options by Clicking on More Images and Notify Us of Your Choice via Email. Presenting an Exquisite Leather-Bound Edition expertly crafted by the prestigious organization “Rare Biblio�... more
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Superstars of History: The Goo...History doesn't just happen; it was created by a crazy crew of characters from... History doesn't just happen; it was created by a crazy crew of characters from way back when. Find out why Archimedes said "Eureka!" in the bathtub, how Thomas Edison changed the world, and whether or not Einstein's brain was bigger than an ordinary... more
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Super SHEroes of History: Anci...The names of most women of the ancient world have been forgotten, but those th... The names of most women of the ancient world have been forgotten, but those that echo across the centuries are a reminder of their power and achievements. The Pharaoh Hatshepsut ruled Egypt as a man and left a stunning funerary temple that still... more
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Super SHEroes of History: Indi...Indigenous women were prominent members of their communities long before Europ... Indigenous women were prominent members of their communities long before Europeans reached North America. When the newcomers arrived, they played a key role in holding their communities together in the face of social turmoil. Some joined male warriors... more
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The psychology of advertising ...Select Your Preferred Color at No Additional Cost! Explore More Options by Cli... Select Your Preferred Color at No Additional Cost! Explore More Options by Clicking on More Images and Notify Us of Your Choice via Email. Presenting an Exquisite Leather-Bound Edition expertly crafted by the prestigious organization “Rare Biblio�... more
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Woman s world guide to profita...Select Your Preferred Color at No Additional Cost! Explore More Options by Cli... Select Your Preferred Color at No Additional Cost! Explore More Options by Clicking on More Images and Notify Us of Your Choice via Email. Presenting an Exquisite Leather-Bound Edition expertly crafted by the prestigious organization “Rare Biblio�... more
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Pre-Owned The Online Advertisi...Our books are pre-loved which means they have been read before. We carefully c... Our books are pre-loved which means they have been read before. We carefully check all our books and believe them to be in a - USED - VERY GOOD Condition condition. If you re not completely satisfied please get in touch & we ll be happy to help.... more
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Effective Advertising : Unders...Understanding Effective Advertising: How When and Why Advertising Works review... Understanding Effective Advertising: How When and Why Advertising Works reviews and summarizes an extensive body of research on advertising effectiveness. In particular it summarizes what we know today on when how and why advertising works. The primary... more
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The psychology of advertising;...Select Your Preferred Color at No Additional Cost! Explore More Options by Cli... Select Your Preferred Color at No Additional Cost! Explore More Options by Clicking on More Images and Notify Us of Your Choice via Email. Presenting an Exquisite Leather-Bound Edition expertly crafted by the prestigious organization “Rare Biblio�... more
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Reason Why Advertising - With ...ADVERTISING should be judged only by the goods it is conclusively known to sel... ADVERTISING should be judged only by the goods it is conclusively known to sell at a given cost. Mere opinions on Advertising Copy should be excluded from consideration because opinions on Advertising are conflicting as opinions on Religion. But it is... more
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Theory and practice of adverti...Select Your Preferred Color at No Additional Cost! Explore More Options by Cli... Select Your Preferred Color at No Additional Cost! Explore More Options by Clicking on More Images and Notify Us of Your Choice via Email. Presenting an Exquisite Leather-Bound Edition expertly crafted by the prestigious organization “Rare Biblio�... more
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