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Public Relations: The Professi...Coverage of global markets new technologies and multiculturalism throughout ma... Coverage of global markets new technologies and multiculturalism throughout make this dynamic text the cutting-edge choice for public relations courses. Accompanied by unique free online video interviews of leaders in the public relations field the... more
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Pre-owned Public Relations Wri...Public Relations Writing Worktext : A Practical Guide for the Profession Public Relations Writing Worktext : A Practical Guide for the Profession more
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Understanding fact finding and...Select Your Preferred Color at No Additional Cost! Explore More Options by Cli... Select Your Preferred Color at No Additional Cost! Explore More Options by Clicking on More Images and Notify Us of Your Choice via Email. Presenting an Exquisite Leather-Bound Edition expertly crafted by the prestigious organization “Rare Biblio�... more
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Pre-Owned Evaluating Public Re...Fully revised and updated this second edition advises PR practitioners at all ... Fully revised and updated this second edition advises PR practitioners at all levels how to monitor and evaluate their campaigns as well as how to develop more robust campaign strategies. CONDITION – USED: Books sold are in GOOD or better condition.... more
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Public Relations Collection: A...This book provides an executive overview of the field of public relations with... This book provides an executive overview of the field of public relations with a focus on what managers need to know to master the function quickly and effectively. The authors bring to bear on the topic of public relations management our research and... more
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Trade association executives a...Select Your Preferred Color at No Additional Cost! Explore More Options by Cli... Select Your Preferred Color at No Additional Cost! Explore More Options by Clicking on More Images and Notify Us of Your Choice via Email. Presenting an Exquisite Leather-Bound Edition expertly crafted by the prestigious organization “Rare Biblio�... more
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Advances in Public Relations a...(Re)discovering the Human Element in Public Relations and Communication Manage... (Re)discovering the Human Element in Public Relations and Communication Management in Unpredictable rethinks what it means to put the person at the center of the organization s decisions. more
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Pre-Owned Marketing Public Rel...KEY BENEFIT : Marketing Public Relations breaks from the norm by presenting pu... KEY BENEFIT : Marketing Public Relations breaks from the norm by presenting public relations using a marketing rather than a communications studies or journalism approach. This text recognizes the similarities between PR word-of-mouth and social... more
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Pre-owned Public Relations Str...Public Relations Strategic Toolkit : An Essential Guide to Successful Public R... Public Relations Strategic Toolkit : An Essential Guide to Successful Public Relations Practice more
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The Global Public Relations Ha...This Handbook represents the state of the public relations profession througho... This Handbook represents the state of the public relations profession throughout the world with contributions from the Americas Europe Asia and Africa. A resource for scholars and advanced students in public relations & international business.... more
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Pre-Owned The Global Public Re...This handbook represents the state of the public relations profession througho... This handbook represents the state of the public relations profession throughout the world with contributions from the Americas Europe Asia and Africa. A resource for scholars and advanced students in public relations & international business.... more
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The use of certified public ac...Select Your Preferred Color at No Additional Cost! Explore More Options by Cli... Select Your Preferred Color at No Additional Cost! Explore More Options by Clicking on More Images and Notify Us of Your Choice via Email. Presenting an Exquisite Leather-Bound Edition expertly crafted by the prestigious organization “Rare Biblio�... more
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Introduction to public relatio...Select Your Preferred Color at No Additional Cost! Explore More Options by Cli... Select Your Preferred Color at No Additional Cost! Explore More Options by Clicking on More Images and Notify Us of Your Choice via Email. Presenting an Exquisite Leather-Bound Edition expertly crafted by the prestigious organization “Rare Biblio�... more
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Media Relations: Concepts and ...Keys for Media Relations for Every Public Relations Professional This book wil... Keys for Media Relations for Every Public Relations Professional This book will help prepare PR practitioners for survival and success in working with journalists and the news media. This book is an essential part of a PR practitioner s basic training... more
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Pre-Owned Putting the Public B...9780137150694. Pre-Owned: Good condition. Hard cover. Language: English. Pages... 9780137150694. Pre-Owned: Good condition. Hard cover. Language: English. Pages: 352. Sewn binding. Cloth over boards. 352 p. Contains: Illustrations. Forget the pitch : Yesterday s PR techniques just don t work anymore. That s the bad news. Here s the... more
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Pre-Owned Putting the Public B...Forget the pitch : Yesterday s PR techniques just don t work anymore. That s t... Forget the pitch : Yesterday s PR techniques just don t work anymore. That s the bad news. Here s the great news: Social Media and Web 2.0 offer you an unprecedented opportunity to make PR work better than ever before. This book shows how to reinvent... more
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State Agency Public Relations:...The Public Information Model Evolves details the public relations efforts of a... The Public Information Model Evolves details the public relations efforts of a government agency which began as the typical public information model as described by Grunig & Hunt in 1984 but in some respects is evolving toward a relationship management... more
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Public Relations for Public Li...CONDITION – USED: Books sold are in GOOD or better condition. Good Condit... CONDITION – USED: Books sold are in GOOD or better condition. Good Condition: Minimal damage to the cover dust jacket may not be included minimal wear to binding most of the pages undamaged(e.g. minimal creases or tears) highlighting / underlining... more
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Pre-Owned Putting the Public B...CONDITION – USED: Books sold are in GOOD or better condition. Good Condition... CONDITION – USED: Books sold are in GOOD or better condition. Good Condition: Minimal damage to the cover dust jacket may not be included minimal wear to binding most of the pages undamaged(e.g. minimal creases or tears) highlighting / underlining... more
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